Here’s what you can learn from my financial mistakes

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This is the story of how Zavvy started. After making investment mistakes in her 20s, and then pursuing a career in finance, founder Sofia Faruqi realized that our educational system may equip us to get a good job, but it doesn’t equip us to manage the money we make in that job. Personalized, expert coaching on finance can help people to change the habits that aren’t working, to set goals and figure out how to reach them, and to build knowledge that will go a long way. Studies support the long-term impact of financial coaching.